General contractors
Contractor websites that survive being compared to two other bids.
Nobody hires a general contractor in a panic. They hire one after weeks of looking, three estimates, and a long conversation with a spouse about money. Your website's job is not to capture a click — it is to still be standing at the end of that comparison. That is a different build, and it takes 48 hours.
$199–$899, published · Live in 48 hours · Money back if we miss the deadline.
The job of the page
What your general contractor website needs to do
Show finished work from the projects you actually want
Six to twelve real projects, photographed honestly, each with the scope named and a rough budget band. Homeowners are trying to picture their own house. Generic renovation stock photography tells them nothing and reads as a company with nothing to show.
Publish a price range, even a wide one
The single most common reason a contractor never hears back is that the homeowner has no idea whether they are in the right ballpark. A kitchen range of $25,000–$60,000 with the variables named does not lose you jobs — it loses you the estimates you were never going to win, and it wins the trust of everyone else.
Describe the process, week by week
Design, permits, demolition, rough-in, inspections, finishes, punch list. Homeowners fear the contractor who disappears more than they fear the price. A written timeline with the inspection stages named is the strongest differentiator on a contractor site, and almost nobody has one.
Say what you do not do
Naming your lane — additions and whole-home renovations but not handyman work, residential but not commercial — filters your inquiries hard and reads as confidence rather than exclusion. It saves you the estimates that waste a week.
Put license, insurance and bonding in plain sight
License number, general liability limits, workers' comp, bonding, and how long you have been in that county. A homeowner is about to give someone a key and a deposit. Every one of those numbers removes a reason to hesitate.
Make the quote request more than a contact form
A form asking for name and email tells you nothing and prompts the homeowner to say nothing. Ask for the project type, the rough budget band and the timeline, and you get a first message you can actually price against — and you filter out the tire-kickers before they cost you a site visit.
Hour by hour
Your 48-hour schedule
Same published timetable for every build. Your part takes about 15 minutes at the start and one written reply in the middle — full detail on the how-it-works page.
You fill out the intake — 15 minutes
Tell us what you do, who your customers are, and what you want the site to accomplish. Attach your logo and photos if you have them. If you don’t, we handle it.
We send you the build plan — in writing
You get a short written summary of your pages, tone, and the one action you want visitors to take. Reply "looks good" (or mark it up) and the build starts.
Design preview lands in your inbox
A working preview of your homepage — real copy, real layout, on a live link. You send back changes the same way you’d text a friend.
Revisions, polish, and speed checks
We fold in your feedback, connect your domain, and tune the site to load fast on a phone in a parking lot — because that’s where your customers are.
Your site is live. For real.
Launched on your domain, secured with SSL, indexed by Google, and 100% owned by you. We send the keys, the files, and a 5-minute walkthrough video.
The honest comparison
What agencies charge general contractors — and what we charge
A traditional agency quotes $2,500–$8,000 for a general contractor site and takes 4–8 weeks. Ours is $199–$899, published, live in 48 hours. Same craft, none of the coordination — see exactly what each package includes.
| What you are comparing | WebsitesIn48Hours | Traditional agency | DIY builder |
|---|---|---|---|
| Time to launch | 48 hours | 4–8 weeks | Whenever you finish it |
| Price | $199–$899, published | $2,500–$8,000, quoted | $20–$50/mo forever |
| Who does the work | We do. All of it. | They do, eventually | You do, at 11 PM |
| Ownership | 100% yours | Usually yours | Rented — cancel and it’s gone |
| Looks like | A real business | A real business | A template you’ve seen before |
Fixed price. Published. No quotes.
What’s included
The price does not change because you are a general contractor. What changes is what goes on the page.
Launch
$199 one-time
LIVE IN 48 HOURS
- Every word written for you — no copy to send us
- 1–2 page website, hand-built
- Mobile-first, tap-to-call ready
- SSL + 1 year of hosting
- Google indexing on day one
Business
$499 one-time
LIVE IN 72 HOURS
- Up to 5 pages + contact forms
- Everything in Launch
- On-page SEO for your services
- Google Business Profile setup
- Review & testimonial section
Complete
$899 one-time
LIVE IN 96 HOURS
- Up to 12 pages, full site
- Everything in Business
- Booking or quote-request flow
- Blog set up and ready to grow
- 30 days of free tweaks
Every package: you own the site, the files, and the domain. Cancel nothing, because there’s nothing to cancel.
You are being compared, and you are not in the room
Emergency trades win by being reachable. You do not have that advantage. By the time a homeowner contacts you, they have been looking for weeks, they have two or three other names, and the actual decision happens at a kitchen table on a Sunday evening with your website open in one tab and someone else’s in another.
You are not there for that conversation. Your site is. It has to answer the questions that get asked when you are not around to answer them, which are almost never the questions contractors put on their websites.
They are: can this person do the kind of work I want, roughly what will it cost, how long will my house be torn up, will they finish, and what happens if something goes wrong.
Show the work, honestly
Your portfolio is the page that does the most work, and it is usually the weakest thing on a contractor’s site — either a wall of unlabeled thumbnails or, worse, licensed stock photography of kitchens in houses that do not exist.
What works is smaller and more specific. Six to twelve projects. For each one: what the scope was, roughly what budget band it sat in, how long it took, and a photograph of the finished result taken from an angle a person would actually stand at. Phone photos are fine. They frequently outperform professional photography because they read as real work rather than a brochure.
The homeowner is doing one thing while they look at this page: trying to picture their own house. Everything that helps them do that is worth including, and everything else is decoration.
Publish a range
This is the recommendation contractors resist most, and it is the one that changes the most.
Every homeowner starting a renovation has a number in their head and no idea whether it is realistic. Their entire early research process is an attempt to calibrate it. If your site does not help them calibrate, they cannot tell whether contacting you is a waste of both your time — so a large share of them simply do not.
A range with the variables named solves this: “Kitchen renovations we take on generally run $25,000–$60,000, depending on whether we are moving plumbing, whether the structure changes, and the finish level.” That sentence costs you nothing. The people it scares off were never going to sign, and the people it keeps now believe you are straight with them — which is the only thing they are really assessing.
The process page is your best differentiator
Ask homeowners what they are most afraid of and they will not say the price. They will say the contractor who takes the deposit and stops showing up.
Almost nothing on a typical contractor website addresses that fear. A process page does, and it costs one afternoon of writing: what happens between signing and starting, who pulls the permits, what the demolition week looks like, when the inspections happen, how change orders are handled and priced, what the payment schedule is tied to, and what the punch-list process is at the end.
Publishing that is a form of commitment, and homeowners read it as one. It is the single most persuasive page most contractors do not have.
Say what you do not do
“Full-service general contracting for all your needs” tells a homeowner nothing and attracts every inquiry, most of which are wrong for you.
“We take on kitchens, baths, additions and whole-home renovations. We do not do handyman work or commercial build-outs” costs you nothing you wanted and reads as a company that knows its business. It also improves the quality of what lands in your inbox immediately, which is worth more than the traffic you gave up.
Make the first message useful
A name-and-email contact form guarantees a first message that says “I’m interested in a kitchen remodel, please call me.” That message is worthless to both of you.
Asking for the project type, the rough budget band, the timeline and a sentence about the house produces a first message you can actually assess — and it quietly filters out the people who have not thought about it yet. Fewer inquiries, dramatically better ones.
The build
The intake takes about 15 minutes: your project types, your lane, your service area, your license and insurance details, and whatever project photos you have. Build plan in writing at hour 04, live preview at hour 24, site live on your domain at hour 48 — with SSL, submitted for indexing, and owned entirely by you.
How much does a contractor website cost?
$199–$899, one-time, published. $199 covers a fast one-to-two page site with your work, your credentials and a proper quote request. The middle package adds separate pages per project type — kitchens, baths, additions, whole-home — which is what ranks and what a comparing homeowner reads. Agencies quote $2,500–$8,000 and take 4–8 weeks.
Can you build a contractor website in 48 hours?
Yes. The clock starts on your intake and the deadline is money-back. The longest part on your side is choosing which projects to feature — send whatever photos you have and we handle the selection, cropping and captions.
Should I really put prices on the site?
Ranges, not quotes. A wide band with the variables named — scope, finish level, structural work, permits — answers the question every homeowner is actually asking and costs you nothing. In practice it reduces the number of estimates you drive out to and increases the share that close.
My photos are just phone pictures from job sites. Is that a problem?
No, and they often work better than professional photography because they read as real. We select, crop and caption them. If a project has no good finished shot we leave it out rather than padding the page with stock imagery.
Can I add project pages as I finish jobs?
Yes. Small changes in the first 14 days are free, then per-request or a monthly care plan. The site is built so that adding a project is a small edit, and you own the files either way.
Worth reading before you order
We build for these trades too
Order today.
Your general contractor site is live by Tuesday.
Start my website $199–$899, published. Money back if we miss the deadline.